How to Promote Your Supermarket Products: Marketing Practices of the Supermarkets in the Changing Global Business Environment

About the Book:

In today’s highly competitive market, it is important for supermarkets to have effective marketing strategies in place to promote their products and stand out from their competitors. This book provides a comprehensive guide on the various marketing practices followed by leading supermarkets around the world, such as ASDA, Walmart, TESCO, Coles, Shawpno, and Sainsbury.

The book covers topics such as product pricing, promotional strategies, customer segmentation, social media marketing, and much more. It also provides practical advice on how to reduce fixed and operating costs, train personnel, and decorate the supermarket to gain high levels of customer satisfaction.

Whether you are a new supermarket owner or a seasoned one, this book will provide you with the knowledge and tools to effectively promote your products in the ever-changing business environment. With insights from industry experts and real-world examples, this book is a must-read for anyone looking to succeed in the supermarket industry.